KRAFT · KOST · ALWAYS ON
Every number came from somewhere.
Training, nutrition and recovery in one app — and it will always tell you where a figure came from, how old it is, and what it could not measure.
Where it runs
Native app with Apple Health built in. Weight, sleep, HRV, resting heart rate and steps arrive on their own — you do not retype anything a device already knows.
The same app, with the same health integration reading from Health Connect. Same subscription, same two months free.
Three things, one record
Training, food and recovery stop being three apps.
Log a set and the volume, the estimated one-rep max and the record it broke are computed on the phone before you rack the bar — and recomputed identically on the server a year later, by the same file.
Weight trend is a double exponential moving average, not the last number on the scale. Live TDEE comes from intake against that trend, and the app says how many complete days it had to work with.



The point
A number with no source is an opinion.
Every card names where its figure came from. Health data from your watch or ring is a day behind by design, and the app says so rather than pretending it is live.
When a total cannot be completed it is not presented as one. A day's fibre says how many entries actually recorded it. A workout says volume was counted from 12 of 18 sets, because a pin position on a machine and added bodyweight kilos are not the same unit and cannot be added together.
For coaches — free
Coach on the same evidence your client sees.
A queue of what actually needs you today, built from your clients' real logs. Templates you own, deep-copied when a client accepts one, so editing a template never rewrites the programme somebody is halfway through.
KRAFTcoach is free. Your clients subscribe; the coaching side costs nothing.
A queue, not a roster
Sorted by what is due, with the reason on the row. You do not open six clients to find the one who needs you.
Templates stay yours
Assigning deep-copies. A correction to your template never rewrites what somebody is running this week.
Stale is not the same as skipped
The app distinguishes a client who did not log from one whose phone has not synced. Only one of those is coachable.
Pricing
Two months free. Then €10 a month.
One price, per person. Everything in the app is included — there is no tier that withholds your own data.
Billed through the App Store, so the free period and the subscription are handled by Apple and you cancel from your own account settings. Android will use the same scheme through Google Play.
KRAFTful
then €10 per month, per person
- Training, nutrition and recovery in one record
- Apple Health integration on iPhone
- Works offline; syncs when it can
- Link a coach at no extra cost
Cancel any time during the free period and you are not charged.
Coaching someone
Coach sign-in
KRAFTcoach runs in the browser. There is no coach app to install.
